Official WAEC Marketing answers is now out for all student. See the verified solution expo on WAEC Marketing Questions and Answers now online for WAASEC May/June Examination. This exam will take place tomorrow being 7th of June, 2024. The West African Examinations Council (WAEC) is a regional examination body that conducts standardized tests for English-speaking West African countries. It plays a crucial role in assessing the academic achievements of students at the secondary school level, facilitating their progress to higher education and beyond.
Are you a waec candidate looking for expo on Marketing? If yes, then you have come to the right website.
Bingmat.com.ng team will not only give you access to the WAEC May/June expo on Marketing, but will guide you on how to pass the subject,
It is important to know that when it comes to providing answers to students, we lead and other follow. You can not get it better done except through us.
We are going to reveal the Marketing expo question papers, as well as the theory and objective answers for free in this page.
So what are you waiting for? invite your friends to enjoy what we are about to show you. See the WAEC 2024 Marketing runs below.
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Also Read: WAEC Government Questions And Answers
Is WAEC Marketing Questions 2024 Answers Out?
Yes, we wish to announce that the West African Examinations Council Marketing questions and answers is out. If you need to see it now, make sure you join our free WAEC expo WhatsApp group. Our team are now with the question papers and once we verify it, we will go ahead and make it available here. Make sure you keep refreshing this page at interval.
On Thursday, 6th June, 2024, the WAEC Marketing exams will be held as follows: Marketing 2 (Essay) from 2:00 pm to 4:00 pm, and Marketing 1 (Objective) from 4:00 pm to 4:50 pm.
Students are advised to be punctual and to adhere to all Marketing examination guidelines.
WAEC Marketing Essay Answers
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To see the question papers click here for Wbakey Marketing
*MARKETING*
(1a)
(i) Needs: Needs are fundamental necessities that individuals must have to live and function. Examples include food, water, shelter, clothing, and healthcare.
(ii) Wants: Wants are the specific forms of needs that are shaped by culture, society, and individual personality.
(1b)
(PICK ANY FOUR)
(i) Marketing helps a company in carrying out marketing research to gather, analyze, and interpret information about the market, consumers, and competitors.
(ii) It is involved in product planning and development, which includes designing, creating, and managing products to meet customer needs and preferences.
(iii) Marketing is responsible for selling the company’s products
(iv) Marketing determines the price of products, balancing profitability with customer satisfaction.
(v) Marketing determines the channels of distribution to ensure that products are available to consumers at the right place and time.
(vi) Marketing engages in advertising and other promotional activities.
(1c)
(i) Product concept: This is an orientation that assumes that the customer will favour products that are of high quality.
(ii) Selling concept: The selling concept is based on the assumption that even when products are of high quality, available and affordable, consumers would still not buy unless they are persuaded to buy.
(iii) Production concept: This concept assumes that consumers would buy products that are available and at lower prices, thus companies concern themselves with mass production.
(iv) Marketing concept: This concept centers on meeting the needs and wants of target markets more effectively than competitors.
*MARKETING*
(4a)
(i) The association would help regulate and stabilize the prices of yams to ensure fair pricing for both sellers and buyers.
(ii) The association can negotiate better prices from suppliers, reducing costs for individual members who are buying yam in bulk.
(iii) The association would gather and share important market information, such as demand trends, price changes, and new market opportunities.
(iv) The association can represent the interests of yam sellers in discussions with local authorities and policymakers, advocating for better market conditions and policies that benefit members.
(4b)
(i) Transport Companies: They help yam sellers by transporting their goods from farms to the market efficiently and safely, reducing the risk of spoilage and ensuring timely delivery.
(ii) Storage Facilities: They offer proper storage solutions to prevent spoilage and extend the shelf life of yams, ensuring that sellers can store excess stock and sell it when prices are favorable.
(iii) Financial Institutions: They offer loans, credit, and other financial products that help yam sellers manage their cash flow, invest in their businesses, and expand their operations.
(iv) Advertising Agencies: They help yam sellers create advertisements and marketing campaigns to attract more customers, increase sales, and build brand recognition.
*MARKETING*
(3a)
(PICK ANY EIGHT)
(i) Discounts
(ii) Coupons
(iii) Contests
(iv) Free Samples
(v)Buy One, Get One (BOGO) Offers
(vi) Loyalty Programs
(vii) Bundle Deals
(viii) Flash Sales
(ix) Product Demonstrations
(x) Referral Programs
(xi) Patronage awards
(xii) Salesmen competition
(3b)
(PICK ANY SIX)
(i) Sales promotional tools can stimulate demand and lead to an increase in sales revenue.
(ii) Promotions can attract new customers who may be enticed by the special offers.
(iii) Promotional tools can help retain existing customers by offering incentives for repeat purchases.
(iv) Promotions can raise awareness of the brand and its products among consumers.
(v) Using promotions effectively can differentiate the company from competitors and attract customers.
(vi) Promotions can help clear excess inventory or slow-moving products, freeing up space and capital.
(vii) Promotions can provide an opportunity to gather feedback from customers, helping the company understand their preferences and needs.
(viii) Effective use of promotions can foster loyalty among customers who appreciate the value and savings offered.
To other answers click here for Wbakey Marketing
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How To Get The WAEC Marketing Questions Answers 2024
Obtaining the recently released questions and answers for the May/June Marketing exam from Bingmat is straightforward. Simply stay vigilant and keep refreshing this page. Please note that this page is intended for those who do not need early access to the subject.
For those interested in getting the Marketing paper ahead of time, we suggest joining our free WAEC Expo WhatsApp group. You can join by clicking on the WhatsApp group link available on this page.
2023 WAEC Government Answer
ESSAY/THEORY ANSWERS
(1a)
(i) Rent Rates & Taxes.
(ii) Workforce Availability, Labor Skills & Costs.
(iii) Roads, Highways & Traffic Flow.
(iv) Proximity to Airport, Railway Stations & Ports.
(v) Markets & Local – Environment Factors.
(vi) Building Availability & Utility Costs.
(1b)
(i) Receiving: operations that involve the assignment of trucks to docks, the scheduling and execution of unloading activities.
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